Enroll in The ComixLaunch Course to learn how to harness the power of Kickstarter to fund your projects, engage your audience, and build the foundation for your creative career.
The vast majority of those funds have gone to thousands of independent creators with relatively small fan bases.
Imagine it's one year from today, and you have successfully planned, launched, funded, and fulfilled your Kickstarter project. How would you be different?
Validation for the the countless hours you've already put into your project?
Evidence of making the transition from hobbiest to professional?
Proof that you have an audience that values your work?
Hope that making comics is a feasible career goal?
Stock for conventions which would make them more profitable?
Proof that if you could do it once you could do it again...
And again...
And again to bring all of your future dream projects to life?
Confidence! Confidence! Confidence!
Over the past five years, I've gained the knowledge, skills, and mastery of the Kickstarter platform to know that if I can dream it, I can fund it.
Without the permission of a gatekeeper.
Without waiting for anyone's permission.
Without getting picked.
All I need is the right project...
And the right plan.
I'm the host of ComixLaunch: Crowdfunding Comics & Graphic Novels on Kickstarter... and Beyond! a weekly podcast on iTunes.
As the publisher behind the ComixTribe and C is for Cthulhu brands, I have successfully managed 9 Kickstarter projects that have collectively raised more than $220,000.00 with the support of over 5,000 backers.
More importantly, my ComixLaunch guests and I have helped hundreds of creators like you raise thousands of dollars to get their own projects funded.
ComixLaunch is on a mission to make Comics the Kickstarter category with the highest success rate success rate on the platform.
For the next few days, enrollment is open in The ComixLaunch Course, my signature online training program that is the highest level of Kickstarter support I can offer creators like you.
Master Kickstarter and get your next project funded!
The truth is, the more success you have on a platform like Kickstarter, the easier it is to repeat that success. And while every project is unique in some ways, having a replicable step-by-step system that you can apply to any project is the key to repeat success on the platform.
The overall success rate for projects on Kickstarter is just 35% and it's dropping.
However, since ComixLaunch went live in mid-2015, the comics category has been a bit of an outlier on Kickstarter, with the success rate raising 2.2% in that time, to around 52% today.
(I like to think the show has played a small part in that.)
But why? Why do roughly half of all comic projects fail to fund on Kickstarter? What mistakes are those creators making?
The reason most Kickstarter projects fail is that the creators behind them haven't properly readied an audience before they launch.
Too many creators mistakenly believe it's Kickstarter who will provides the backers.
It's not.
Kickstarter's job is to provide the venue.
But it's up to you to bring the guests.
There's a reason it's called called crowdfunding... because the crowd always must come before the funding.
That's the bad news.
The good news is, for most projects, the crowd doesn't need to be all that big to have success on Kickstarter.
And the great news is that there are proven, step-by-step methods that any creator can put into practice to build a crowd of raving fans and go from zero to funded on Kickstarter.
While executing a phenomenal Kickstarter campaign is certainly important, the 30-day stretch when your project is live is only a small part of Kickstarter success.
Yet far too many creators only pay attention to what goes on during the campaign.
This leads creators down the wrong path, where they think by simply copying what other creators do during their campaigns, they'll be able to have the same success.
What they don't realize is that the campaign itself is just the tip of the iceberg...
In reality, its what happens in the weeks and months before the campaign launches that make the biggest impact on funding.
And it's the months after the campaign is over, when the campaigns are fulfilled on time (or not) and careers are taken to the next level (or not) that are the true measures of Kickstarter success or failure.
Many of us are self-taugh, self-starters and DIY to the core.
And because of this, often we make things happen and get things done. (That's good!)
But when "Superman Syndrome" sets in, and we errononeously believe that we need to tackle every aspect of our campaigns ourselves -- even the things we're don't know how to do, aren't good at, or hate doing -- we ultimately put a cap on our success.
Successful Kickstarter creators are acutely aware of their personal strengths and weaknesses.
They spend most of their time on the areas where they personally add the most value or are particularly strong, and they recruit or outsource to others things they hate doing, can't do, are bad at doing, or simply shouldn't be doing.
And the funny thing is, even Superman knows he can't always save the world on his own. (That's why he's in the Justice League.)
To find lasting success in crowdfunding and in your creative career, you too will need to find your Justice League.
No one builds a career alone.
While the success of my collaborators and I on Kickstarter has certainly been game changing for us, we're not SPECIAL.
On the ComixLaunch podcast, weβve brought you the stories and insights of many creators who have been able to use Kickstarter again and again and again as a key component of their overall creative business strategy.
Theyβve put in the time and the work and are incredibly good (some might even say some of the best) at what they do.
The most successful Kickstarter creators have a winning combination of passion, action, integrity, a network and talent that has contributed to their success.
All of that isnβt something that can be bottled or replicated over night.
But running a great Kickstarter campaign?
Mastery of Kickstarter is something that can be learned, and learned fairly quickly.
In January of 2016, I took a small group of creators through a pilot program to see if I could teach the mindset, strategies and tactics that work for me on Kickstarter to others. I coached this talented group of creators to plan, execute, and launch their next Kickstarter project. Here are some of the results...
A Step-By-Step Blueprint for Successfully Crowdfunding Comic Book & Graphic Novel Projects on Kickstarter... and Beyond!
Let's build your first or next Kickstarter together, following a proven, A-to-Z blueprint for crowdfunding success!
Rather than try to figure out the secret alchemy that separated success and failure on Kickstarter all by yourself, you can learn this stuff the right way alongside of other creators on a similar journey.
We'll walk you through our tested strategies for planning, executing, and fulfilling a successful Kickstarter campaign.
And once you learn and master these skills, you'll be able to use them again and again to grow your platform and fund your creative career for many projects to come!
to run a successful Kickstarter campaign from start to funded.
covering each phase of the Kickstarter process: audience building, project design, campaign execution, fulfillment and beyond.
to help you stay on track during your campaign and manage the project.
filled with peers who will hold you accountable and keep you motivated through the process.
to get individual feedback on your projects and your most pressing questions answered.
so you can go live with confidence as soon as you complete the course!
Every successful campaign starts with the right mindset. This module shatters the most harmful Kickstarter myths and sets the foundation for your successful launch.
In this module, you will learn:
π How to set a clear vision for crowdfunding success.
π The 10 dangerous Kickstarter myths that cripple creators.
π The 12 secrets successful Kickstarter creators know that unsuccessful creators don't.
π How to uncover the Big Why behind your campaign.
The crowd always comes before the funding. In this module, you'll take stock of your existing fan base and ready them for launch.
In this module, you will learn:
π The #1 reason Kickstarter projects fail to fund... and why yours won't make that mistake.
π How to get big results on Kickstarter from even a small audience.
π How best to prepare your existing audience for an upcoming launch.
π How to start and grow a "launch list" of energized future backers fast.
Creating a product your backers will love is a key to success. In this module, you'll learn how to define your minimum loveable product in a way that fans will go crazy for.
In this module, you will learn:
π The difference between your GCP (Greatest Conceivable Project) and your MLP (Minimum Loveable Product) and which to focus on.
π How to pitch your project so backers will love it, too.
π How to mine the strengths, weaknesses, and threats facing your project for opportunities for success.
π How to get valuable feedback on your project before you launch.
Unlike most online transactions, Kickstarter backers are not just buying a product, but they're also buying into the story of the person behind it. In this module, we'll uncover the story behind your project.
In this module, you will learn...
π Why your project's backstory matters and how best to integrate it into your campaign.
π The must under-rated asset in your Kickstarter campaign toolbox.
π How to build compelling creator bios so backers are proud to support you.
π Why "social proof" is a key ingredient for success and how to add it to your campaign.
A great campaign not only has tremendous rewards for backers, but a well thought out reward strategy. In this module, you'll create a reward strategy that will have your backers screaming, "TAKE MY MONEY!"
In this module, you will learn:
π Data-driven insights on crafting rewards that excite your backers and add huge profit to your bottom-line.
π The importance of "Day One" and "Pocket" rewards, and other advanced reward strategies to make your campaign stand out.
π How to price your rewards to build in the profit you need to succeed.
π High-end, low-end, early-bird, reward stacking, and more... this is the Ultimate Guide to Kickstarter rewards.
Kickstarter budgeting can be complex and scary without the right tools. In this module, we'll give you the tools to plan your Kickstarter budget down to the penny so you can launch with confidence.
In this module, you will learn:
π How to accurately account for the costs of campaigning so you can set the right funding goal.
π How to calculate a realistic estimate of how much funding you'll be able to raise, so that you don't set your sights too high or too low.
π How to avoid the hidden budget busters that turn profitable campaigns to money pits.
π How to set an estimated time for delivery so you keep your backers happy.
We've put together a short assessment that includes a series of quick questions about you, your project, and your creative goals to help determine if The ComixLaunch Course is right for you at this time.
Having a strong Kickstarter video is a must. The good news is, you don't need to be Christopher Nolan to make one that works. This module will show you how.
In this module, you will learn:
π A step-by-step process to creating your video script & storyboard (even if you have no film experience).
π Psychological selling triggers and savvy pre-suasion tactics that are proven to make your pitch more compelling.
π Video tools and resources for creators on a budget.
π The top video mistakes and how to avoid them using ComixLaunch video scripts and templates.
Your Kickstarter page has one job: turn traffic into backers. In this module, you will give you the paint-by-numbers, proven formula for an outstanding Kickstarter page.
In this module, you will learn:
π Image is Everything: Dos and donβts for creating an irresistible project image.
π Perfect Timing: How to determine how long your campaign should be and the best time to launch.
π 12 Key Components of a killer Kickstarter page and how they should be sequenced on your page.
π Kickstarter page power-ups that make your page stand out.
It's your job, not Kickstarter's, to drive visitors to your awesome page in order to turn them to backers. This module will give you the best free promotion strategies.
In this module, you will learn:
π Kickstarter Marketing Bootcamp: A crash course in traffic, conversion, and sales.
π How to identify the right media targets and get them to cover your project.
π The best ways to grow your launch list prior to launch.
π Social Media Toolkit - Everything you need to maximize ROI on social media promotion, including an all-in-one Kickstarter promotion planning tool.
One thing the biggest projects on Kickstarter have in common is that they all incorporate paid promotion strategies to boost their campaigns. This module will cover the best paid opportunities for creators.
In this module, you will learn:
π Advertising that converts: How to run an effective paid advertising campaign and get the best bang for your promotional buck.
π How to use the ComixLaunch Facebook Advertising Strategy for Kickstarter Campaigns to maximize your ROI.
π Why Kickbooster is a great tool for a guaranteed return on every dollar spent.
π Kick-alytics: How to use Kickstarterβs powerful analytics to identify whatβs working and what isnβtβ¦ and what to do next.
It's go time! This complete execution guide contains everything you need to run a near-flawless campaign from start to funded.
In this module, you will learn:
π How to execute the Launch day checklist with everything you need to do to get your backers out for an explosive day one.
π The Art of the Update: How keep your biggest supporters engaged all campaign long.
π Surviving the Deadzone: Precise strategies for keeping momentum going during the difficult middle stretch of the campaign.
π How to finish strong in the final week, day, and hours of your campaign to maximize funding.
A Kickstarter isn't a success until every backer has their rewards. This module contains everything you need to deliver the promises made during your campaign and turn backers into lifers.
In this module, you will learn:
π The Post-campaign Communication Guide: How to keep backers happy while theyβre waiting for rewards.
π The Ultimate Shipping Guide: The best, most efficient way to pack and ship EVERYTHING.
π Outsourcing Options: How to determine what to handle yourself and what to outsource, including vendor recommendations.
π Murphyβs Medicine: The most common problems that arise during the fulfillment phase, and exactly how to handle them.
Choose the Plan That's Right for You...
x 6 MONTHLY PAYMENTS ( That's $3.17 per day)
π The ComixLaunch Course - Full lifetime access to all 12 Modules.
π Dozens of step-by-step training videos covering each phase of a Kickstarter launch.
π Every ComixLaunch Kickstarter checklist, cheatsheet, template, and calculator to launch soundly.
π A Kickstarter project Master Plan to help you stay on track.
π Access to The ComixLaunch Course Private Facebook Group for peer support and accountability.
π Monthly live Q&A video sessions to get feedback and workshop individual project issues.
π A Ready-For-Launch Kickstarter page to launch with confidence when you complete the course.
π BONUS: 10%-off your entire Kickstarter printrun with KrakenPrint. (Average value: $350.00)
π 30-Day Money Back Guarantee.
Complete, instant, lifetime access to ListLaunch: A Step-By-Step System for Writers, Artists & Publishers Who Need to Start, Grow, and Excite an Email List of Fans BEFORE They Launch a Kickstarter Project.
3 One-On-One ComixLaunch "hotline calls" for individualized coaching with Tyler James at three pivotal moments during your Kickstarter campaign.
An invitation to share your campaign lessons learned in a featured guest interview on the ComixLaunch podcast.
20 SEATS AVAILABLE.
x 6 MONTHLY PAYMENTS ( That's $6.33 per day)
π The ComixLaunch Course - Full lifetime access to all 12 Modules.
π Dozens of step-by-step training videos covering each phase of a Kickstarter launch.
π Every ComixLaunch Kickstarter checklist, cheatsheet, template, and calculator to launch soundly.
π A Kickstarter project Master Plan to help you stay on track.
π Access to The ComixLaunch Course Private Facebook Group for peer support and accountability.
π Monthly live Q&A video sessions to get feedback and workshop individual project issues.
π A Ready-For-Launch Kickstarter page to launch with confidence when you complete the course.
π BONUS: 10%-off your entire Kickstarter printrun with KrakenPrint. (Average value: $350.00)
π 30-Day Money Back Guarantee.
π Complete, instant, lifetime access to ListLaunch: A Step-By-Step System for Writers, Artists & Publishers Who Need to Start, Grow, and Excite an Email List of Fans BEFORE They Launch a Kickstarter Project.
π 3 One-On-One ComixLaunch "hotline calls" for individualized coaching with Tyler James at three pivotal moments during your Kickstarter campaign.
π An invitation to share your campaign lessons learned in a featured guest interview on the ComixLaunch podcast.
ONLY 5 MASTERY SEATS AVAILABLE.
ONE-TIME PAYMENT (Save $71.00)
π The ComixLaunch Course - Full lifetime access to all 12 Modules.
π Dozens of step-by-step training videos covering each phase of a Kickstarter launch.
π Every ComixLaunch Kickstarter checklist, cheatsheet, template, and calculator to launch soundly.
π A Kickstarter project Master Plan to help you stay on track.
π Access to The ComixLaunch Course Private Facebook Group for peer support and accountability.
π Monthly live Q&A video sessions to get feedback and workshop individual project issues.
π A Ready-For-Launch Kickstarter page to launch with confidence when you complete the course.
π BONUS: 10%-off your entire Kickstarter printrun with KrakenPrint. (Average value: $350.00)
π 30-Day Money Back Guarantee.
Complete, instant, lifetime access to ListLaunch: A Step-By-Step System for Writers, Artists & Publishers Who Need to Start, Grow, and Excite an Email List of Fans BEFORE They Launch a Kickstarter Project.
3 One-On-One ComixLaunch "hotline calls" for individualized coaching with Tyler James at three pivatol momments during your Kickstarter campaign.
An invitation to share your campaign lessons learned in a featured guest interview on the ComixLaunch podcast.
20 SEATS AVAILABLE.
ONE-TIME PAYMENT (Save $141.00)
π The ComixLaunch Course - Full lifetime access to all 12 Modules.
π Dozens of step-by-step training videos covering each phase of a Kickstarter launch.
π Every ComixLaunch Kickstarter checklist, cheatsheet, template, and calculator to launch soundly.
π A Kickstarter project Master Plan to help you stay on track.
π Access to The ComixLaunch Course Private Facebook Group for peer support and accountability.
π Monthly live Q&A video sessions to get feedback and workshop individual project issues.
π A Ready-For-Launch Kickstarter page to launch with confidence when you complete the course.
π BONUS: 10%-off your entire Kickstarter printrun with KrakenPrint. (Average value: $350.00)
π 30-Day Money Back Guarantee.
π Complete, instant, lifetime access to ListLaunch: A Step-By-Step System for Writers, Artists & Publishers Who Need to Start, Grow, and Excite an Email List of Fans BEFORE They Launch a Kickstarter Project.
π 3 One-On-One ComixLaunch "hotline calls" for individualized coaching with Tyler James at three pivotal moments during your Kickstarter campaign.
π An invitation to share your campaign lessons learned in a featured guest interview on the ComixLaunch podcast.
ONLY 5 MASTERY SEATS AVAILABLE.
We're removing all of the risk in joining the course from your shoulders.
Enroll today and start using the program to plan your next Kickstarter.
If after 30 days, you don't feel better equipped with the knowledge, resources, and skills to run a successful Kickstarter project, I want you to request a full refund.
The risk is 100% on ComixLaunch's shoulders to deliver an outstanding course and prepare you to launch.
We've partnered with KrakenPrint to secure a 10%-Off discount on your Kickstarter project's print run, which will drive down your printing costs and add profitability to your campaign.
The average KrakenPrint run for comic creators is around $3,500, so this bonus could save you $350 or more.
Join the Course and Save 10% on Printing!
Platforms, strategies and tactics change over time. As such, The ComixLaunch Course will evolve, adapt, and improve over time.
In the future, ComixLaunch Students will have full access to the program for eighteen months. But as a member of the second group to go through The ComixLaunch Course, you'll have lifetime access.
Every update, enhancement, and addition to courses will be yours, so that you can utilize these resources to grow your audience and launch your projects for years to come.
Enroll Today for Lifetime Access!Enrollment for the January session of The ComixLaunch Course is open for just a few days. Enroll now to secure your seat and make your next launch your best launch.
Have questions about the program and whether or not it's right for you? Here are the answers to our most commonly asked questions to help you decide.
Q: What exactly is The ComixLaunch Course?
A: The ComixLaunch Course is a step-by-step online training program designed to help you plan, execute, successfully fund, and then fulfill your next Kickstarter campaign.
Q: When does the course begin?
A: As soon as you enroll! Once you purchase the course between now and Thursday, January 12, you'll have instant access to Module 1 of the course. Each week, new course module of will unlock, taking you step-by-step through planning a successful Kickstarter launch.
Q: How much more is in the course vs. what you already share on the podcast?
A: The ComixLaunch podcast strives to be the best free resources of creators looking to harness the power of the Kickstarter platform.
That said, the ComixLaunch Course is far more comprehensive. It is a sequenced, step-by-step blueprint for Kickstarter success. Each training in The ComixLaunch Course includes examples, checklists, templates, case studies, and video for every piece.
Plus, instead of learning this on your own, you'll be doing it alongside other creators and with direct access to Tyler James to get your individual questions answered.
Q: Is this a Live Course?
A: The ComixLaunch Course includes both pre-recorded training videos (and accompanying MP3s) for you to go through at your own pace as well as live monthly Q&A sessions and a Private Facebook support group.
So, you can go through the step-by-step training videos at your own pace... but always get real-time support and feedback in the Facebook group or during the live Q&A sessions.
All live sessions will be recorded & archived in the course in case you miss one.
Q: How much time will it take to complete?
A: The course includes 12 modules, one module per week for 12 weeks. If you spent 15-30 mins per day working on through the course and on your project, you see steady progress.
Most creators are able to fund there campaigns withing within 4-6 months of enrolling in the course.
Q: I'm going to Kickstarter because I don't have enough money to fund my project. How am I supposed to afford this?
A: I can't answer that question for you, as I don't know your particular financial situation or how much you value education.
We've designed the pricing of the course to enable creators to enroll at less than $3.17 per day. An investment that small, to learn how to a master a platform that can help you generate tens or hundreds of thousands of dollars in funding over the next few years seems like an absolute bargain.
Most people have already spent significantly more on college courses or training programs that they were significantly less interested in, and that didn't provide them the tools to go out and raise funding to do what they truly want to do...create! (And I bet most of those courses did not offer a money back guarantee.)
Q: I'm having trouble deciding between investing in this course or investing in more pages of my comic book project. What should I do?
A: That'll depend on your situation. If you don't have a product to Kickstarter, and haven't learned how to create one, that's where I would put my money first. Better yet, I'd invest in a course on creating comics rather than try to figure it all out on your own so that you
But if you have a product and know how to make comics, but what you lack is a step-by-step, predictable system for crowdfunding success, then this course will give you the biggest return on your investment. Learn this stuff. Get this right. And it will change the trajectory of your career.
Q: Where does the course take place?
A: You can access the course material at any time on the mobile-friendly Pro.ComixLaunch.com portal site, powered by Kajabi, which will make it extremely easy for you to go through the course, and come back to the material any time you need it. The course also has a Facebook component in the form of a private group.
Q: Who is this course best suited for?
A:This course is for creators who would like hands-on attention, a step-by-step plan, and somebody to keep them accountable.
The ComixLaunch Course blueprints, the peer group you'll be with, and direct coaching is meant to do just that and more.
The end goal, as with everything ComixLaunch, is to jumpstart your career and turn Kickstarter into a renewable resource for you.
Is now the time you make a commitment to mastering the platform that has enabled hundreds of thousands of creators to bring their dream projects to life?
You're now faced with three choices...
Put the Kickstarter project aside for another week.
Or month.
Or year.
For whatever reason, now is not the time to take your dream project seriously and commit to moving it forward.
That's okay.
(There's a season for everything.)
Just know that ComixLaunch will continue to nudge you forward and encourage you to keep moving forward.
Even when it's scary or even a little uncomfortable.
Remember, all growth happens out of your comfort zone.
When you're ready to launch, we'll be here for you.
You've built the audience.
You have a plan.
You've assembled your Justice League.
You're confident you have everything you need to succeed on the Kickstarter platform.
And what you don't know, you're confident you can figure out all on your own.
The ComixLaunch podcast will be there for you as a resource on your journey.
Know that I'm rooting for you, and can't wait for you to launch.
You want to learn Kickstarter from the inside out.
You want the comprehensive, step-by-step system that's powered many successful launches and will power many more more in the years to come.
You want to grow and energize an audience excited for your project.
You want to design a compelling project & effective Kickstater page you're proud of.
You want to master the strategies needed to not just survive, but thrive during the Kickstarter Deadzone and afterward, throughout the dreaded fulfillment phase, too.
You want to grow your network of peers supporting you the entire way.
And you want the security of knowing you have a direct hotline to a Kickstarter coach who has done this before.
And perhaps most importantly, you want to equip yourself with the mindset, strategies & tactics needed to have success on Kickstarter again and again.
Because when it comes to bringing your art into the world...
You're just getting started.
Join The ComixLaunch Course risk-free and start building your next Kickstarter today.